Free GA4
Implementation Guide
Best Practices for GA4 Set-up To Measure Full Funnel Ad Performance
Implementation Guide
Use Google Analytics? GA4 Is Coming.
The Google Analytics Deadline For GA4 Setup is July 1, 2023
What does that mean?
If you’d like to keep your Google Analytics data beyond the July 1, 2023 deadline, you need to setup GA4 before that time.
Above The Fold has helped many of our programmatic clients transition their Google Analytics account to GA4, and understand the difficulties around that transition. To help other businesses, we have created a free, helpful GA4 setup and technical implementation guide with the important information that most companies will need to know when implementing GA4.
Why utilize this GA4 setup guide?
GA4 doesn’t offer a perfect solution to measure omni-channel performance and the programmatic marketing impact on your business, but when set-up with all available settings, it can offer a solid baseline. If you’re going to utilize it, make sure that it is set-up correctly! (While you’re at it, check out this article on why you should stop relying on Google Analytics solely for your marketing attribution).
If you need assistance with setting up, QA’ing and integrating GA4 setup correctly for your site – let us help! Request a free audit and quote today.