Programmatic Advertising
A new era in Healthcare Marketing
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Programmatic Advertising Brings a New Era to
Healthcare Marketing
Strategic Targeting Capabilities
Recent advances in programmatic advertising have transformed the ability of the healthcare industry to utilize technology that connects them with the right patients or employees at an unprecedented scale.
There are a variety of benefits of using programmatic marketing for the healthcare industry through
Above The Fold
Scalability
Programmatic advertising has the potential to reach a larger number of your target healthcare professionals. It can reach them at lower costs and at higher frequencies than emails, direct mail, or association marketing.
Hyper-Targeting
Use a custom data list and target 1-to-1. Sharper audience targeting lowers overall costs and leads to significantly better engagement and click-through rates.
Actionable Analytics
Other systems update their reporting every couple of hours or the next day and provide reports that are hard to understand. Programmatic advertising provides digestible real-time data so you can continuously optimize your online ad campaigns.
Cross-Device Targeting
Programmatic advertising can reach targeted audiences across connected devices, homes, and locations.
A Prime Opportunity
Digital advertising is a prime opportunity to reach potential patients.
Above The Fold offers a unique and powerful opportunity to ensure you are the brand they become aware of when they begin researching which healthcare provider they should work with.
Above The Fold has unique technology to create a comprehensive strategy for your healthcare practice. We have all of the technology and experience to ensure your campaigns are successful.
Above the Fold Has Helped a Variety of Groups in the Healthcare Space in Many Different Specialties
